the style consultancy
The Style Consultancy is where personal style meets self-expression. Led by Cindy, a personal stylist with a gift for transformation, her work helps women rediscover confidence—not by changing who they are, but by aligning how they dress with how they feel.
website overview
This website is more than a collection of services—it’s a space that reflects Cindy’s quiet strength and intuitive approach. It holds space for clarity, elegance, and deep personal connection, offering visitors a calm, confident journey into the world of personal style.
overall design.
We made some bold decisions here. A moody navy background sets a grounding tone, while soft accents in sage and deep berry bring in warmth and elegance. Paired with carefully curated images and subtle editorial elements, the design is both elevated and human—just like Cindy.
layout.
Simple, intuitive flow was key. The site guides visitors through Cindy’s offerings with clarity and ease, creating space for both discovery and depth. Every element was placed with purpose—no clutter, no overwhelm—just thoughtful navigation and seamless story.
colour usage.
Anchored in a dark navy, the colour palette is intentional and sophisticated. Neutral off-whites offer contrast without harshness, while gentle highlights in dusty green and plum add dimension. It’s a palette that evokes trust, refinement, and understated confidence.
typography.
The Bellefair and Poppins pairing brings the perfect balance of timeless elegance and modern readability. Headings feel strong yet soft, while body copy remains light and accessible. A hand-lettered script adds just the right amount of flair—personal, not performative.
imagery.
Every image on this site is personal. Cindy’s own photos—styled, shot, and curated with care—bring heart to the site. They’re not just decorative; they communicate how it feels to work with her: personal, intentional, deeply connected.
what i loved most about working on this project.
This was a co-creation in the truest sense. Cindy brought clarity, vision, and a deep knowing of her brand—and trusted me to translate it visually. I loved how bold yet subtle the final result feels. It’s unapologetically her. And it’s a space where her clients can feel both seen and inspired.